Although many of you have watched her grow up through our videos, Isabella is now officially at HOMD full time! We are happy to announce that Isabella is taking over the responsibilities of managing the riders and training. As well as continuing to manage social media and marketing.
For those of you that don’t know Isabella, here’s a little bit about her background. Obviously she’s been on a horse since before she could walk! She received a solid foundation from an early age participating and training in hunter/jumpers and dressage which led to a great show career eventing. She shifted her focus to reining in her teenage years and excelled in the transition largely in part from coaching from great trainers like Randy Schaffhauser and Shawn Flarida. After competing at a high level in both AQHA youth and NRHA shows, she accepted a D1 scholarship to ride for Baylor University where she was named team Captain for 2 consecutive years. After graduating, Isabella used her Marketing and Entrepreneurship degrees working in Ft. Worth while continuing to commute on the weekends back home to Arkansas to help at HOMD with videos and assuming the reins of our social media-which is no small job on its own!
Her horse knowledge and skills are a huge part of what she brings to HOMD, but more importantly she is the sweetest and most humble person you will ever meet and she embodies what we strive for and want to contribute to the industry. She’s a rarity in the horse world, and will carry on our commitment to bettering the industry. Isabella will also be taking a more active role in communicating with customers and also doing some personalized videos and live Facetime visits with the horses. We will also be expanding our horse offerings and not only keeping the same safe, quality horses your used to, but also catering to our customers that want the same quality and gentle dispositions in performance horses with an increased focus on reiners and ranch riding.
So everyone please wish Isabella a warm welcome and watch for some really big things we’re working on for 2026. We plan on solidifying our place as a leader and keep pushing the envelope to change the industry adding trustworthiness to the horse world!
